Report: Samsung’s software prowess could drive Galaxy Z Fold 6 and Flip 6 sales

Thanks to Galaxy AI, Samsung's next-gen foldables might outsell last year's models.

Report: Samsung’s software prowess could drive Galaxy Z Fold 6 and Flip 6 sales
Samsung Galaxy Z Fold 5 and Galaxy Z Flip 5 back panel
Credit: Ryan Haines / Android Authority
  • A new report claims that Samsung’s upcoming foldables could see a 30% increase in sales over last year’s models.
  • Galaxy AI features could be the main driving force behind the increased sales.

The upcoming Samsung Galaxy Z Fold 6 and Flip 6 might outsell their predecessors, even though the devices are expected to cost more and offer minor upgrades on the hardware front. A new report from Counterpoint Research claims that sales of Samsung’s next-gen foldables could grow by 30% compared to last year’s models, with new Galaxy AI features being the main driving force.

Samsung introduced Galaxy AI features with the Galaxy S24 series earlier this year. Although the lineup did not offer major hardware improvements over the Galaxy S23 series, it managed to break a pre-sales record in South Korea. Samsung attributed the sales growth to the new Galaxy AI features in its Q1 2024 earnings report, and promised to bring the features to more flagship phones this year to further drive sales.