Here’s when Apple may start charging you for its AI features

Paid Apple Intelligence features may be in the pipeline, but they likely won’t debut anytime soon.

Here’s when Apple may start charging you for its AI features
Apple Intelligence banner on MacBook Air M2
Credit: Mahmoud Itani / Android Authority
  • All of the Apple Intelligence features previewed at WWDC24 will be available for free on compatible devices.
  • Apple may eventually start charging for a Plus tier of its AI service, but that likely won’t occur before 2027.
  • If a paid Apple Intelligence Plus service ever launches, it almost surely won’t paywall any of the existing, free AI features.

Recently, some reports stated that a premium tier of Apple Intelligence could cost up to $20 per month. While that’s certainly a possibility, no credible leaks currently indicate how much Apple will charge for its paid AI features — assuming they ever launch. The company is still in the early testing stages of the free Apple Intelligence service, and coming up with a Plus tier likely won’t occur before 2027.

According to the subscriber edition of Bloomberg’s Power On newsletter, the iPhone maker may need at least three years to develop AI features worth paywalling. The newsletter reads: