Android brands should learn honesty from Apple’s fast charger (?!)
TL;DR
- Apple’s new 40W Dynamic Power Adapter with 60W Max provides more transparent marketing than most other fast chargers.
- The charger’s branding differentiates between sustained power (40W) and peak power (60W).
- It supports the USB PD 3.2 AVS protocol, a step toward more open charging solutions, unlike many proprietary Android chargers.
Apple launched the iPhone 17 series last week, but there was one new piece of hardware launched alongside it that flew under the radar: Apple’s new 40W Dynamic Power Adapter with 60W Max. The name is a mouthful, but surprisingly, it’s one of the few chargers on the market that is “honest” with its fast charging marketing, a trait that more Android brands should copy with their chargers.
Apple’s new 40W Dynamic Power Adapter with 60W Max more accurately describes what it can do than quoting a singular number. In the branding, 60W represents the maximum power output, i.e., the peak, whereas 40W represents more sustained output once the charger inevitably gets thermally throttled.
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