After years of playing it safe, Samsung promises to make exciting products again

The promise to focus on exciting technologies comes after years of conservative releases.

After years of playing it safe, Samsung promises to make exciting products again
Samsung Galaxy S24 back on wooden desk
Credit: Robert Triggs / Android Authority
  • Samsung Electronics has issued an apology to investors, customers, and employees after poor financial results.
  • The company has also pledged to focus on new technologies as a way to make a comeback.
  • This comes after several years of iterative smartphone releases, including foldable phones.

Samsung hasn’t enjoyed the best financial results in the last quarter, leading to job cuts and more. Now, the company has issued an apology and promised to offer exciting products and technology.

Samsung Electronics issued an apology to shareholders, customers, and employees on its Korean-language website (spotted via Jukanlosreve on Twitter) in the wake of guidance showing disappointing financial results.