United States Plant-Based Meat Market Report 2025-2033, Industry Trends, Share, Size, Demand and Future Scope

United States Plant-Based Meat Market Overview 

Market Size in 2024: USD 3.4 Billion

Market Forecast in 2033: USD 18.9 Billion

Market Growth Rate: 21.2% (2025-2033)

According to the latest report by IMARC Group, the plant-based meat market in United States was valued at USD 3.4 Billion in 2024. Looking forward, IMARC Group estimates the market to reach USD 18.9 Billion by 2033, exhibiting a CAGR of 21.2% from 2025-2033.

United States Plant-Based Meat Industry Trends and Drivers:

The United States plant-based meat market is witnessing significant growth, driven by a multitude of factors that are transforming consumer preferences and expanding the market. One of the primary drivers is the increasing consumer awareness of health and wellness concerns associated with traditional meat products. As people become more conscious of the health risks linked to excessive meat consumption, particularly red and processed meats, plant-based alternatives are gaining favor. These products offer the benefits of lower saturated fat, cholesterol, and calories while maintaining similar textures and flavors to animal-based meats. With rising concerns about obesity, heart disease, and other lifestyle-related conditions, consumers are increasingly turning to plant-based meat as a healthier alternative. The growing emphasis on wellness is influencing not only individual consumer choices but also the broader food industry, which is responding with an expanding range of plant-based options.

Another significant driver of the plant-based meat market in the U.S. is the rising demand for environmental sustainability. The environmental impact of animal farming, including greenhouse gas emissions, deforestation, and water consumption, is prompting more consumers to seek out plant-based alternatives. With the increasing awareness of climate change and the ecological footprint of traditional meat production, plant-based options are positioned as more sustainable and eco-friendly. This shift is amplified by the growing popularity of plant-based diets, particularly among environmentally conscious consumers, who are looking for ways to reduce their carbon footprint. Furthermore, advancements in food technology are playing a crucial role in improving the taste, texture, and nutritional profile of plant-based meats, making them more appealing to a broader audience, including those who might have previously been skeptical about the taste or quality of these products.

The distribution channels for plant-based meats are also evolving to accommodate the growing demand. Retailers, both online and offline, are increasingly expanding their plant-based product offerings. Supermarkets and hypermarkets are dedicating more shelf space to plant-based meat products, while convenience stores and specialty retailers are curating a selection of popular plant-based brands. Additionally, the restaurant and catering industry is embracing plant-based meat, with many establishments incorporating these products into their menus to cater to the rising demand for vegetarian and vegan options. As consumer habits continue to shift, e-commerce platforms are seeing a surge in plant-based meat sales, with online retailers offering convenient access to a wide range of plant-based products. With these developments, the plant-based meat market in the U.S. is set for sustained growth, driven by evolving consumer preferences, innovations in food technology, and a collective commitment to sustainability.

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United States Plant-Based Meat Industry Segmentation:

The report has segmented the market into the following categories:

Breakup by Product Type:

• Burger Patties
• Sausages
• Nuggets and Strips
• Ground Meat
• Meatballs
• Others
   

Breakup by Source:

• Soy
• Wheat
• Peas
• Others
   

Breakup by Meat Type:

• Chicken
• Beef
• Pork
• Others
   

Breakup by Distribution Channel:

• Restaurant and Catering Industry
• Supermarkets and Hypermarkets
• Convenience and Specialty Stores
• Online Retail
   

Breakup by Region:

• Northeast
• Midwest
• South
• West

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players.

Key highlights of the Report:

• Market Performance (2019-2024)
• Market Outlook (2025-2033)
• COVID-19 Impact on the Market
• Porter’s Five Forces Analysis
• Strategic Recommendations
• Historical, Current and Future Market Trends
• Market Drivers and Success Factors
• SWOT Analysis
• Structure of the Market
• Value Chain Analysis
• Comprehensive Mapping of the Competitive Landscape

Note: If you need specific information that is not currently within the scope of the report, we can provide it to you as a part of the customization.

Ask analyst for your customized sample: https://www.imarcgroup.com/request?type=report&id=11011&flag=C

About Us:

IMARC Group is a global management consulting firm that helps the world’s most ambitious changemakers to create a lasting impact. The company provide a comprehensive suite of market entry and expansion services. IMARC offerings include thorough market assessment, feasibility studies, company incorporation assistance, factory setup support, regulatory approvals and licensing navigation, branding, marketing and sales strategies, competitive landscape and benchmarking analyses, pricing and cost research, and procurement research.

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