Truepic is a name you don’t know yet, but it’s going to be important
It's trying to bring some transparency to the current Wild West that is AI-generated imagery.
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Credit: C. Scott Brown / Android Authority
- A company called Truepic has partnered with Qualcomm to bring system-level watermarking for AI images on Snapdragon devices.
- It will allow users to easily see if an image has been either completely AI-generated or even augmented with AI tools.
- However, Truepic’s technology will need to be adopted on an enormous scale for it to truly be effective.
Nowadays, generating an image using artificial intelligence is trivial. There are loads of free systems available for this, including ones built right into Android phones, such as through Google’s Gemini or Samsung’s AI wallpaper generator. Additionally, generative AI tools are becoming a popular way to edit photos, with Google’s Magic Editor being a key leader here.
The problem, though, is that it’s now difficult for someone to tell if an image is real, wholly generated from AI, or simply manipulated using AI tools. This opens the door for waves of misinformation that could devastate society.
