Why Porsche NA CEO Timo Resch is betting on ‘choice’ to survive the turbulent EV market

Timo Resch is basking in the sun. That’s literally true, as we spoke on a gloriously clear California day at the Quail, one of Monterey Car Week’s most prestigious events. But it’s figuratively true as well, as Resch, who took the CEO role at Porsche Cars North America (PCNA) last November, is in a very […] © 2024 TechCrunch. All rights reserved. For personal use only.

Why Porsche NA CEO Timo Resch is betting on ‘choice’ to survive the turbulent EV market

Timo Resch is basking in the sun. That’s literally true, as we spoke on a gloriously clear California day at the Quail, one of Monterey Car Week’s most prestigious events. But it’s figuratively true as well, as Resch, who took the CEO role at Porsche Cars North America (PCNA) last November, is in a very […]

© 2024 TechCrunch. All rights reserved. For personal use only.