OPPO will bring AI to all of its phones, not just flagships

OPPO says it won't limit its AI experiences to flagship phones.

OPPO will bring AI to all of its phones, not just flagships
OPPO logo MWC 2022
Credit: Eric Zeman / Android Authority
  • OPPO announced generative AI features will no longer be exclusive to flagship phones and select users.
  • The company plans on bringing AI to all of its products by the end of the year.
  • It will collaborate with Google, MediaTek, Microsoft, and others to deliver more AI experiences.

Earlier this year, OPPO announced it would create a dedicated research and development center to produce user-centric AI experiences. OPPO is all in on the tech, and to further prove it, the company announced it will give AI to all of its phones.

In a press release, Chinese phone maker OPPO announced it is committed to “making AI phones accessible to everyone.” To do so, the firm says it will no longer limit generative AI to flagship phones and select users. Instead, the manufacturer says it plans to bring full-stack transformation and ecosystem restructuring of AI phones to bring LLMs to all of its product lines.