$100 more for the Pixel 9 is making me think twice about Google’s affordable flagship

Surely, you just buy the Pixel 9 Pro instead?

$100 more for the Pixel 9 is making me think twice about Google’s affordable flagship
Opinion post by
Robert Triggs

The Pixel 9 series is here with four models in tow, up from two in years gone by. The introduction of the smaller Pixel 9 Pro and the merger of the second-generation foldable in the Pixel 9 Pro Fold makes this Google’s most expansive launch range to date. But accompanying the new hardware is a less welcome addition — price hikes.

Sadly, the Pixel 9 costs $799 — $100 more than the Pixel 8 — pitting the phone directly against the Galaxy S24 and iPhone entry points rather than undercutting them. Likewise, the Pixel 9 Pro XL costs $100 more than the similarly sized Pixel 8 Pro. If you want a big Google flagship, and many people do, you’re now looking at an eyewatering price tag that’s creeping closer to Galaxy Ultra and iPhone Pro Max money.