Menswear Market Report 2024, Size, Share, Trends and Forecast to 2032

IMARC Group's report titled "Menswear Market Report by Product Type (Trousers, Denims, Shirts and T-Shirts, Ethnic Wear, and Others), Season (Summer Wear, Winter Wear, All-Season Wear), Distribution Channel (Supermarkets and Hypermarkets, Exclusive Stores, Multi-Brand Retail Outlets, Online Stores, and Others), and Region 2024-2032". The global menswear market size reached US$ 593.5 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 948.4 Billion by 2032, exhibiting a growth rate (CAGR) of 5.2% during 2024-2032.

Factors Affecting the Growth of the Menswear Industry:

• Consumer Lifestyle Changes:

The menswear industry has been greatly influenced by shifts in consumer habits, particularly the rising emphasis on personal grooming and style choices among men. This evolution has led to a notable increase in the demand for a wide variety of menswear options, ranging from laid-back and athletic outfits to luxurious designer apparel. Men are now more open to experimenting with various fashion trends and staying up-to-date with the latest styles, contributing to the expansion of the menswear market. Additionally, the increasing focus on health and fitness is generating interest in trendy activewear and sporty clothing among consumers.

• Significant Technological Advancements:

Technological advancements have revolutionized the way men shop for clothing, offering personalized and convenient options. Online platforms and social media play a crucial role in influencing trends and preferences in menswear. Features like virtual try-ons, AI-generated style recommendations, and access to global brands have made shopping more appealing and hassle-free. This integration of technology with the shopping experience not only enhances consumer engagement but also drives sales growth, fueling the industry's expansion. Moreover, advancements in fabric technology have improved the quality and functionality of products, attracting a broader customer base.

• Significant Rise of E-commerce and Omnichannel Retailing:

The world of men's fashion has seen a significant transformation due to the increasing popularity of online shopping and the adoption of omnichannel retail strategies. The availability of diverse menswear options on e-commerce platforms has led to a notable increase in consumer spending within this sector. By seamlessly combining online and offline shopping experiences through omnichannel approaches, customers are provided with a convenient and enjoyable shopping journey, driving growth in the industry. Moreover, utilizing social media marketing and partnering with influencers is essential for enhancing brand exposure and connecting with consumers, ultimately advancing the industry's success.

Leading Companies Operating in the Global Menswear Industry:

• Adidas AG
• Burberry Group Plc
• Gap Inc, Giorgio Armani S.p.A
• H&M Hennes & Mauritz AB
• Kering S.A.
• Levi Strauss & Co.
• Nike Inc.
• Prada S.p.A.,
• PVH Corp.
• Ralph Lauren Corporation
• Zara S.A. (Industria de Diseño Textil, S.A.)

For an in-depth analysis, you can refer sample copy of the report: https://www.imarcgroup.com/menswear-market/requestsample

Menswear Market Report Segmentation:   

By Product Type:

• Trousers
• Denims
• Shirts and T-Shirts
• Ethnic Wear
• Others

Shirts and T-shirts dominates the market segment due to their versatility, serving as essential items for both casual and formal occasions across diverse consumer demographics.

By Season:

• Summer Wear
• Winter Wear
• All-Season Wear

All-season wear accounts for the largest market share as consumers prefer versatile clothing items that provide value through year-round usability, aligning with a practical approach to wardrobe selection.

By Distribution Channel:

• Supermarkets and Hypermarkets
• Exclusive Stores
• Multi-Brand Retail Outlets
• Online Stores
• Others

Exclusive stores represent the largest segment offering a curated selection and a personalized shopping experience that appeals to consumers seeking quality and brand authenticity in their purchases.

Market Breakup by Region:

• North America (United States, Canada)
• Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, Others)
• Europe (Germany, France, United Kingdom, Italy, Spain, Russia, Others)
• Latin America (Brazil, Mexico, Others)
• Middle East and Africa

Global Menswear Market Trends:

The men's fashion industry is experiencing significant growth, driven by men's growing interest in style and the rise of online shopping. One noticeable change is the increasing variety of men's fashion styles available, catering to different preferences from formal to casual and streetwear. Consumers are prioritizing sustainability and ethical practices, leading many brands to adopt eco-friendly materials and production techniques. Additionally, technological advancements such as virtual fitting rooms and personalized shopping experiences are transforming the online shopping experience for men's clothing. Social media influencers and celebrities are also influencing trends and encouraging consumers to update their wardrobes more frequently.

Note: If you need specific information that is not currently within the scope of the report, we will provide it to you as a part of the customization.

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