Google Search will now show you AI-summarized results whether you want them or not
It may not be a bad thing for users, but could hurt websites in the long run.
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Credit: Edgar Cervantes / Android Authority
- Google is showing AI-generated result summaries for some searches as part of its Search Generative Experience (SGE).
- This feature was previously optional but is now being tested on a limited group of US users without them needing to sign up.
Google is testing a new feature that utilizes AI to generate summarized results for your Google search results, somewhat bypassing the traditional list of links. Google announced the Search Generative Experience (SGE) last year, which offered generative AI-powered search result summaries, but this feature was only available to users who opted in.
First reported by Search Engine Land, Google is now testing these AI summaries with a limited group of US users, regardless of whether they signed up for SGE. These summaries will appear in a shaded section at the top of search results for specific queries, particularly those that Google deems complex or require information from multiple sources.
