Menswear Market Analysis, Recent Trends and Regional Growth Forecast to 2024-2032

IMARC Group's report titled "Menswear Market Report by Product Type (Trousers, Denims, Shirts and T-Shirts, Ethnic Wear, and Others), Season (Summer Wear, Winter Wear, All-Season Wear), Distribution Channel (Supermarkets and Hypermarkets, Exclusive Stores, Multi-Brand Retail Outlets, Online Stores, and Others), and Region 2024-2032". The global menswear market size reached US$ 593.5 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 948.4 Billion by 2032, exhibiting a growth rate (CAGR) of 5.2% during 2024-2032.  rate (CAGR) of 5.2% during 2024-2032.

Factors Affecting the Growth of the Menswear Industry:

• Consumer Lifestyle Changes:

The menswear industry has been significantly influenced by shifts in consumer habits, particularly the rising interest in grooming and looks among men. This change has led to a rise in demand for a wide variety of menswear choices, ranging from relaxed and athletic wear to luxury designer clothing. Men are increasingly open to experimenting with various fashion trends and staying updated with the newest styles, contributing to the expansion of the menswear market. Additionally, the increasing emphasis on health and fitness awareness is boosting the popularity of stylish activewear and sporty clothing options.

• Significant Technological Advancements:

The way men shop for clothes has undergone a radical overhaul thanks to rapid tech progress, offering tailored and hassle-free experiences. The digital realm, including online marketplaces and social media, now holds significant sway over menswear trends and tastes. With innovations like virtual fitting rooms, AI-driven fashion advice, and seamless access to global brands, shopping has become a breeze. By merging tech with retail, businesses have seen a surge in customer engagement and sales, driving growth in the industry. Moreover, breakthroughs in fabric innovation have elevated product quality and performance, appealing to a broader customer base.

• Significant Rise of E-commerce and Omnichannel Retailing:

The menswear market has undergone a significant transformation driven by the proliferation of online shopping and the adoption of seamless, multichannel retail approaches. As a result of digital platforms providing customers with unparalleled access to a vast array of menswear products at any time, sales in this sector have experienced a notable upswing. The harmonious fusion of online and offline shopping channels has created a hassle-free and efficient consumer experience, which has in turn fueled industry expansion. Furthermore, the strategic utilization of social media campaigns and partnerships with influential personalities has proven instrumental in heightening brand awareness and captivating consumers, ultimately driving the industry's progress.

Leading Companies Operating in the Global Menswear Industry:

• Adidas AG
• Burberry Group Plc
• Gap Inc, Giorgio Armani S.p.A
• H&M Hennes & Mauritz AB
• Kering S.A.
• Levi Strauss & Co.
• Nike Inc.
• Prada S.p.A.,
• PVH Corp.
• Ralph Lauren Corporation
• Zara S.A. (Industria de Diseño Textil, S.A.)

For an in-depth analysis, you can refer sample copy of the report: https://www.imarcgroup.com/menswear-market/requestsample

Menswear Market Report Segmentation:   

By Product Type:

• Trousers
• Denims
• Shirts and T-Shirts
• Ethnic Wear
• Others

Shirts and T-shirts dominates the market segment due to their versatility, serving as essential items for both casual and formal occasions across diverse consumer demographics.

By Season:

• Summer Wear
• Winter Wear
• All-Season Wear

All-season wear accounts for the largest market share as consumers prefer versatile clothing items that provide value through year-round usability, aligning with a practical approach to wardrobe selection.

By Distribution Channel:

• Supermarkets and Hypermarkets
• Exclusive Stores
• Multi-Brand Retail Outlets
• Online Stores
• Others

Exclusive stores represent the largest segment offering a curated selection and a personalized shopping experience that appeals to consumers seeking quality and brand authenticity in their purchases.

Market Breakup by Region:

• North America (United States, Canada)
• Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, Others)
• Europe (Germany, France, United Kingdom, Italy, Spain, Russia, Others)
• Latin America (Brazil, Mexico, Others)
• Middle East and Africa

Global Menswear Market Trends:

The men's fashion industry is witnessing a significant upswing, fueled by a rising interest in stylish clothing among males and the swift growth of online shopping platforms. A prominent development is the broadening of menswear collections, which now span a diverse range of aesthetics, from sophisticated business wear to casual, street-inspired fashion. As consumers increasingly prioritize sustainability, brands are adapting by using environmentally friendly fabrics and adopting responsible production methods. Moreover, technological advancements, such as digital fitting rooms and personalized online shopping experiences, are revolutionizing the way men purchase clothing online. Furthermore, the impact of social media is substantial, with fashion influencers and celebrities setting style trends and encouraging consumers to refresh their wardrobes more frequently.

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