GenAI phones will grow 4x by 2027, but do you really care?

With GenAI phones set to make up over 40% of smartphone shipments in five years time, we want your view.

JoriPress JoriPress
Apr 15, 2024 - 22:00
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GenAI phones will grow 4x by 2027, but do you really care?
Samsung Galaxy S24 Ultra Generative AI Wallpapers
Credit: C. Scott Brown / Android Authority
  • A new report forecasts that GenAI smartphone shipments will increase from 11% in 2024 to 43% by 2027.
  • Samsung currently ships the most GenAI phones, but Apple is likely to take the lead by next year once it enters the AI space.
  • Qualcomm will lead the AI SoC space by the end of this year.

Both Google and Samsung made AI features a huge part of their most recent flagship smartphone launches, but we can expect this innovation to become the new normal. According to a new report, the number of GenAI phones shipped is set to quadruple by 2027.

The report commissioned by Counterpoint Research forecasts that 11% of the smartphones shipped in 2024 will feature an element of GenAI, and that share is set to rise to 43% by 2027. This is in no small part down to the fact that Apple is expected to join the segment later this year, becoming the market leader by the end of 2025.