Australia Gaming Market Forecast, Trends & Growth (2025–2034)

The Australia gaming market is a dynamic part of the country’s digital entertainment industry, supported by a mix of console, PC, and mobile gaming platforms. While the market shows slower growth compared to global averages, it remains significant due to a strong base of dedicated gamers, increasing internet penetration, and the popularity of mobile-based gaming. Gaming culture in Australia has expanded beyond leisure, contributing to e-sports, digital communities, and creative game development initiatives.

Australia Gaming Market Size

In 2024, the Australia gaming market size was valued at USD 2.37 billion. By 2034, it is projected to reach USD 2.57 billion, growing at a CAGR of 0.80% between 2025 and 2034. Despite the modest growth rate, the industry continues to attract attention from both global gaming giants and local developers. The relatively stable size reflects market maturity and a consistent demand for high-quality gaming experiences across various platforms.

Australia Gaming Market Trends

• Mobile gaming dominance: Smartphones remain the most accessible and widely used platform for casual and competitive gaming.

• E-sports expansion: Competitive gaming is gaining traction, with Australia hosting regional tournaments and attracting younger audiences.

• Cloud gaming adoption: Streaming-based gaming services are emerging, reducing the need for expensive hardware.

• Cross-platform integration: Gamers increasingly demand seamless experiences across consoles, PCs, and mobile devices.

• Subscription models: Services like Xbox Game Pass and PlayStation Plus are reshaping how gamers access and engage with content.

Australia Gaming Market Growth

The growth of the Australia gaming market is supported by several key factors:

• Expanding mobile internet penetration and availability of 5G networks.

• Strong interest in multiplayer and online gaming communities.

• Technological improvements in graphics, VR, and AR-based gaming experiences.

• Increasing role of digital distribution platforms, reducing dependency on physical copies.

• Cultural acceptance of gaming as a mainstream entertainment medium.

Australia Gaming Market Segmentation

Breakup by Type

• Social Games

• Puzzles

• Simulation

• Adventure/Role Playing Games

• Strategy

• Others

Breakup by Device Type

• Mobiles and Tablets

• Computers

• Consoles

Breakup by Platform

• Online

• Offline

Breakup by Age Group

• Adult

• Children

Breakup by Revenue Type

• Box/CD Game Purchase

• Freeware

• Advertising

• Shareware

• In-Game Purchase

Breakup by End Use

• Female

• Male

Australia Gaming Market Forecast

The Australia gaming market forecast indicates moderate expansion, with the market projected to reach USD 2.57 billion by 2034. While the CAGR of 0.80% reflects steady rather than explosive growth, innovation in mobile gaming, cloud platforms, and immersive technologies will ensure continued relevance. E-sports and digital streaming will remain niche drivers of engagement, while subscription-based gaming ecosystems are likely to sustain consumer loyalty.

Competitive Analysis

The Australia gaming market is dominated by multinational players, supported by a growing base of local developers and studios.

Sony Australia Limited – A leader in console gaming, with PlayStation continuing to hold a strong market presence.

Microsoft Corporation – Known for Xbox consoles, cloud gaming initiatives, and its popular subscription service Xbox Game Pass.

Apple Inc. – Plays a central role in mobile gaming through iOS platforms and Apple Arcade services.

Electronic Arts Inc. – A key publisher in sports, simulation, and online multiplayer gaming.

Nintendo Australia Pty Ltd. – Strong presence with the Nintendo Switch and family-friendly gaming titles.

Others – Smaller local studios and developers are contributing to niche gaming experiences and indie game growth.